Wordpress SEO- On site SEO for your WordPress
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*These topics provide a comprehensive guide to on-page SEO for WordPress, covering technical and content-related aspects to improve a site’s visibility in search engines.
- Introduction to SEO and WordPress Basics: Overview of SEO principles and specific challenges with WordPress.
- Duplicate Content: Managing and reducing duplicate content issues on WordPress, such as handling category, tag, and author pages to avoid SEO penalties.
- Web Hosting for SEO: Importance of choosing a fast, reliable web host and the effects of hosting on SEO.
- Themes & Theme Settings: Selecting SEO-friendly WordPress themes, customizing themes for speed and SEO, and addressing issues like full posts vs. excerpts.
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Google Tools for SEO:
- Google Webmaster Tools: Using it to monitor site health, submit sitemaps, identify crawl errors, etc.
- Google Analytics: Tracking user data and monitoring site performance.
- Google Authorship: Linking content to a Google Plus profile for author credibility and improved rankings.
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WordPress Dashboard Settings:
- General and Writing Settings: Adjusting settings like site title, tagline, and ping services.
- Reading Settings: Configuring homepage display and RSS feed options.
- Discussion Settings: Enabling and moderating comments for better user engagement.
- Permalink Structure: Setting up SEO-friendly permalinks to improve URL readability and keyword relevance.
- SEO Plugins: Recommendations for essential SEO plugins (e.g., WordPress SEO by Yoast, W3 Total Cache, Dynamic Widgets) and other optional plugins for site functionality.
- Optimizing Images and Media: Using image alt tags, compression, and SEO-friendly file naming.
- Internal Linking and Content Structure: Best practices for linking between posts, setting up category pages, and optimizing tag pages for SEO.
- Sitemaps and Robots.txt: Creating XML sitemaps and configuring the robots.txt file for better crawlability.
- Security and Maintenance: Keeping WordPress up to date, managing plugins, and securing the site to prevent SEO-related security risks.
- Advanced SEO Features: Customizing pages vs. posts, setting up featured images, and managing excerpts.
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